t Texas Instruments (TI), we don’t just design and manufacture analog and embedded processing chips — we empower innovation for a smarter, more connected world. As a Data Scientist on our Digital Experience Analytics team, you'll be at the forefront of personalization and customer journey modeling, driving data-driven solutions that shape the future of TI.com and beyond.

If you thrive in a dynamic environment, have a passion for solving complex data challenges, and are eager to collaborate across marketing, sales, and IT teams, this role is for you.

???? What You’ll Do

• Develop and deploy cutting-edge machine learning models to optimize the customer journey in a complex B2B business model
• Build recommendation systems that deliver relevant product and content suggestions for hundreds of thousands of users
• Analyze vast datasets to uncover actionable insights that drive marketing and sales strategies
• Design and execute predictive models for customer segmentation and behavior analysis
• Partner with Digital Experience & UX strategists to conduct A/B tests that optimize digital experiences
• Stay ahead of data science advancements, applying state-of-the-art techniques to improve analytics capabilities

???? What You Bring

Minimum Requirements:

• Bachelor's degree in Data Science, Computer Science, Statistics, Applied Mathematics, or related field
• 3+ years of data science experience
• Proven track record of deploying and fine-tuning models in production
• Proficiency in Python or R for data analysis and machine learning
• Expertise in statistical analysis, experimental design, and causal inference

Preferred Qualifications:

• Master’s or PhD in a relevant field
• Strong proficiency in SQL and experience with large datasets
• Experience with cloud platforms like Google Cloud AI or AWS SageMaker
• Familiarity with Generative AI applications
• Expertise in marketing automation systems and Customer Data Platforms (Tealium, Segment)
• Experience with data visualization tools (Tableau, Looker)
• Knowledge of NLP and digital marketing concepts
• Strong communication skills to present technical concepts to non-technical audiences

? Why Join TI?

• Engineer Your Future: Own your career and collaborate with some of the smartest minds in the industry
• Innovate by Design: Diverse perspectives push innovation forward; your voice matters here
• Comprehensive Benefits: Competitive pay and benefits designed to support your well-being and that of your family

???? About Texas Instruments

We’re a global leader in semiconductor innovation, powering electronics everywhere — from healthcare devices to connected cars. Our passion is to create a more sustainable and accessible world through technology.